{"id":395,"date":"2017-06-29T23:39:08","date_gmt":"2017-06-30T03:39:08","guid":{"rendered":"https:\/\/dflgrouptest.local\/?p=395"},"modified":"2017-08-16T13:21:45","modified_gmt":"2017-08-16T17:21:45","slug":"designed-for-life-introduction","status":"publish","type":"post","link":"https:\/\/designed-for-life.org\/GMtCh34S\/designed-for-life-introduction\/","title":{"rendered":"Designed for Life: Let’s Build Something That Lasts."},"content":{"rendered":"

\"\"Welcome to Designed For Life, an organization created to enable people to buy less by inspiring companies to create better. We are a group of designers, entrepreneurs, and consumers that work together to make this vision a reality. But what makes something Designed for Life? It’s a combination of sustainability, adaptability, and utility that gives a product a lifespan as long as ours. Hopefully longer. Planned obsolescence is an outdated business model and we’re here to offer a better way.”<\/p>\n

Nothing Lasts Forever. But let’s build things that can.<\/span>
\n<\/strong>At today’s rate of population and industry growth, it’s apparent that we live in a world of finite resources. We believe that businesses building products with a short lifespan will soon be looked at with the same disdain as companies who dump toxic waste into our water supply. It’s irresponsible, and it’s leading us down a dangerous path. We believe that product design should come from starting point of “How can we make this last a lifetime?”<\/p>\n

Be Adept at Adapting.<\/span>
\n<\/strong>Building a product that lasts a lifetime takes more than durability. If that were the case, cast iron would make up everything we owned. A Designed for Life product must be able to adapt throughout its lifespan. Whether that comes in the form of a modular cell phone or a couch that can expand and contract based on the room size, it has to fit your life no matter what your life looks like.<\/p>\n

A New Kind of Utility Company.<\/span>
\n<\/strong>Our goal is to get companies to think about adaptability as well as durability to create something with a third trait, utility. A product that has heightened utility increases its value to you intrinsically. This may come at a higher cost, but our vision is to make each purchase you make an investment, rather than an expense. As the famous saying goes, “Quality doesn’t cost. It pays.”<\/p>\n

We’re in it for the Green.<\/strong><\/span>
\nEnvironmentalism is a driving force behind Designed for Life, but our aim is to create a Sustainable Capitalism movement that motivates companies to adopt our philosophy because it makes smart business sense. By focusing their structure on efficiency and long-term value for the customer, companies can increase their bottom line while minimizing their eco-footprint. We want this to be the leading design philosophy that the world’s most innovative organizations live by. [\/vc_column_text][\/vc_column][\/vc_row]